Google AdWords is undeniably one of (if not) the best platforms for pay per click or PPC advertising. That’s why if you want your PPC ads to be as successful as possible, you need to […]
More and more people are now using mobile devices, such as smartphones and tablets, more than desktops and laptops when looking for information. This prompted Google to update its algorithm and standards to reward websites […]
The success of a company often rests on a solid reputation and if you are just about to embark on your entrepreneurial journey, you have to start with the right marketing tools. Printed Marketing in […]
Many people argue that a handwritten letter is still better than an email, but in the business world, sending and receiving messages quickly is important. Advancements in technology make it possible to make transactions without […]
Whether you are creating your own line of clothing or selling a home chili recipe, getting your brand in the public’s eye is important for the success of your business. How exactly do you advertise […]
In a world where customers are spoiled for choice, people expect more than ever before from retailers before they make a purchase. Because there is no denying that the present generation lives behind the screens […]
Many people might think that the Australian job market is in a wobbly state, but actual economic figures disagree. The growth rate remains below 1%, but the figure is the same for fellow OECD countries, […]
A company with excellent online branding strategy has a significant edge over its competitors. An effective strategy offers a clear and solid identity for the company’s products based on factors that are essential to the […]
Search engines in the past simply remove duplicate content or include them as additional results for higher-ranking websites. With Google Panda, however, any website can receive a penalty because of bad and duplicate content. This […]
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